DMC Resolve Highlights:
How We Turned A Government Plastic-Ban Event into aViral Moment
The Mission
The Ministry of Economic Growth and Job Creation needed real buzz around their Plastic-Free Summer Roadshow, turning a live event into a digital moment people would actually show up for and talk about online. So naturally, they called DMC Resolve.
Our Role
We deployed our Live Event Coverage Team, to own the social media presence of the Roadshow from the ground up.
Our Results
Our team worked the field and the feed simultaneously, delivering professional live event content creation (stills, motion and video), real-time Stories and Reels publishing, interactive games, and press-ready content, plus custom social media frames all in one seamless execution.
Since we’re the experts at knowing what will get people talking online, we strategically captured and shared this funny moment during the event’s giveaway segment.
What happened next had our client shocked and impressed...
Less than 20 Minutes after posting, our content went viral, gaining
104,000 Organic Views in less than 24 hrs
That’s the DMC Resolve Effect!
But wait…there’s more!
The Ripple Effect
Our content got so much attention online that it reached the local social news page Questimes, which posted our content that same day to their feed...where it went viral all over again on their page.
Proof that we don't just create content; we create buzz-worthy content that works all on its own no matter where it’s posted.
The Ministry of Economic Growth and Job Creation's Plastic-Free Summer Roadshow then became a suggested search topic in Questimes' comment section, putting the Ministry’s event in front of an entirely new audience they never had to chase.
That’s the DMC Resolve Effect!
At the end of our execution, our client was both pleased and impressed. Calling the partnership a
Resounding Success!
Mission: Resolved ✅
You have A Mission.
With our expert team, consider it Resolved.
Fill out this form today to get started or email us at resolve@datameetscreative.com

